Will and Jada Pinkett Smith's dramatic Red Table Talk has broken Facebook Watch's viewing record.
In the interview, the couple opens up about Jada's relationship with American singer August Alsina, after rumors about the pair started to circulate earlier in July when he said he had a relationship with her while she was married to Will Smith.
On the radio show The Breakfast Club, August, 27, claimed that he had "sat down with Will and had a conversation with Will about having a potential relationship with Jada, and he gave him his "blessing" to do so.
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And viewer numbers reflected people's fascination with celebrity gossip.
According to preliminary numbers cited by Deadline, upwards of 15 million people watched the episode within the first 24 hours of it being released, marking a new record for video content on the platform.
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Jada revealed that she had an affair with singer-songwriter August Alsina, 27, during a period of separation.
She described the split, saying: "We decided we were going to separate for a period of time and you go figure out how to make yourself happy and I will go figure out how to make myself happy."
Jada Pinkett Smith confronts Will Smith over alcohol use in 'Red Table Talk':
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Jada added: "From there, as time went on, I got into a different kind of entanglement with August."
However, she used the interview as an opportunity to clear up previous reports in the media that she had gotten into a relationship with August with Will's permission.
This came after August said in a radio interview with The Breakfast Club that he had dated Jada while she was married to Will, but it was done with the full-knowledge and "blessing" of Will.
Jada clarified: "The only person who can give permission in that particular circumstance is myself".
But she said she understood why August "would perceive it as permission - because we were separated amicably".
"I think he also wanted to make it clear that he's not a homewrecker, which he's not," she said.
The previous record for the most-watched Facebook video was another Red Table Talk with Jordyn Woods, which accumulated up 7.6 million views in 24 hours when she confessed to kissing Khloé Kardashian's then-partner Tristian Thompson.